Our Services

Business Development

Business development is a core area of expertise for us, and is crucial for all businesses to ensure long-term success strategies. After thorough research of your business situation – assets, financial structure, market penetration, operations and marketing staff structures, costs, services and competitors, we devise robust and effective solutions to put your business on the…click here for more

Marketing Strategy & Planning

Developing successful marketing strategies with practical go-to-market plans is at the heart of what we do and is how we add most value for our clients. We have our own proven and robust approach to developing effective marketing strategies and marketing plans to successfully apply on behalf of our clients in different industries and market sectors…click here for more

Digital Marketing

Paul Ruocco Consulting has extensive experience working with small and medium sized companies, helping them grow their business through successful online marketing activity. We have helped our clients develop and implement their internet marketing strategy, from helping our clients to go online with their first website through to managing the relaunch of consumer-facing e-commerce sites and integrated trade portals…click here for more

Direct Marketing

For many businesses, direct marketing is by far the most cost-effective form of marketing. From direct mail and leaflet drops to telemarketing and email marketing, it allows you to target customers with greater accuracy than any other method. We can help you maximise the output from your existing databases and build new lists to generate excellent response rates…click here for more

Brand Strategy

The importance of an effective brand strategy is often overlooked, but is often one of the most important elements of marketing strategy, and usually the easiest to manage. No matter how small your business, your brand or corporate identity influences the opinion of your customers and potential customers about your business. When they read your advertising, receive your brochure or visit your website they will take away messages about your company…click here for more

Sales Promotion

Sales promotion is any initiative or an activity undertaken by an organisation to promote an increase in sales, usage or trial of a product or service. This usually refers to initiatives that are not covered by the other elements of the marketing communications or promotions mix, and can also be part of the personal selling process…click here for more

Public Relations

Public relations is all about reputation. It’s the result of what you do, what you say, and what others say about you. It is used to gain trust and understanding between an organisation and its various publics – whether that’s employees, customers, investors, the local community – or all of those stakeholder groups…click here for more

International Development

Paul Ruocco Consulting has considerable experience of developing international business opportunities for UK and European businesses. Paul Ruocco personally has over 10 years experience working as an International Development Director for a company based in the UK. During this time he opened new operations in France, Germany, Spain, Italy, Sweden, Czech Republic, Poland, Thailand, China and Brazil…click here for more

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